Gem City Skyline

PROJECT OVERVIEW

Celebrate the innovation, charm, and legacy of Dayton, Ohio with this bold and beautifully illustrated design. Featuring iconic landmarks like the Carillon, downtown skyline, historic architecture, and a nod to the Wright brothers' pioneering spirit, this artwork captures what makes Dayton shine.From bicycles and biplanes to modern bridges and timeless trees, every detail speaks to the city’s past, present, and future. The tagline “The Gem City” proudly sits beneath DAYTON, while “EST. 1796” and the Ohio silhouette ground it in heritage.

MY ROLE

Solo Brand Designer

SCOPE

Branding, Print

TOOLS USED

Illustrator, Photoshop

THE LOGO

Skyline Scene: Includes recognizable Dayton landmarks such as the Carillon tower, a vintage biplane (a nod to the Wright Flyers plane), iconic downtown buildings, a bicycle on a bridge, and natural elements like birds and trees.
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‍Typography: “DAYTON” features a bold, vintage-inspired serif font in warm gold tones for strong presence.“THE GEM CITY” uses a clean, condensed slab serif in deep navy, adding contrast and sophistication.

ILLUSTRATIONS

The illustrations are a blend of whimsy and warmth, designed to uplift and inspire. From the 'Whimsical Encouragement Mural' to playful floral characters, every element reflects our belief that a little coffee and a lot of kindness can brighten the everyday. These visuals bring our brand's personality to life, infusing positivity into every cup.

THE LOGO

ILLUSTRATIONS

OTHER WORKS

CIRKUL

DAYTON SKYLINE

EXPEDIA

VITAL PAWS

WALMART

HARD TO BE HUMAN